JL MC 502: Fundamentals of Communication Research Methods
(3-0) Cr. 3.
Prereq: JL MC 501 or concurrent enrollment.
Research methods in journalism and mass communication, including problem selection, sampling, hypothesis formulation, research design, data collection and analysis. Designing a research strategy appropriate for a variety of communication-related questions and assessing the appropriateness, validity, and generalizability of research results.