Graphic Design (ARTGR)

This is an archived copy of the 2018-2019 catalog. To access the most recent version of the catalog, please visit http://catalog.iastate.edu.

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Courses

Courses primarily for undergraduates:

(0-6) Cr. 3. F.

Prereq: DSN S 102, DSN S 131 and enrollment in ARTGR 275; admission to the graphic design program through department review
Basic design concepts and color principles used for visual communication.

(0-6) Cr. 3. S.

Prereq: ART 230, ARTGR 270, ARTGR 275 and enrollment in ARTGR 276
Principles of typographic composition, structure and hierarchy. Formal and conceptual principles of symbology.

(0-6) Cr. 3. F.S.

Prereq: Concurrent enrollment in ARTGR 270 OR ARTGR 271
This course will address the development of "seeing" as a medium design, expression, and visual communication including compositional dynamics, advanced digital image manipulation, software usage and support, digital camera operations along with scanning and other digital input devices, color management, digital format for presentation and printing with digital ready formats.

(0-4) Cr. 2. F.

Prereq: concurrent enrollment in ARTGR 270
Basic 2-dimensional computer skills for graphic design.

(0-4) Cr. 2. S.

Prereq: ARTGR 275 and concurrent enrollment in ARTGR 271
Basic 3-dimensional computer skills for graphic design.

(3-0) Cr. 3. F.


Introduction to basic principles of visual communication that contribute to the successful comprehension of intended visual messages; these include promotional messages, such as corporate branding and marketing campaigns, as well as informational messages, such as those used in computer interface design or in the clear presentation of diagrammatic data. Emphasis is placed on sensitivity to the diversity of the intended American or global audience, and to the cross-cultural differences that may affect the ways that visual messages are interpreted. Methods for creating brand experiences are explored as they apply to both small and large enterprises, ranging from personal brand to corporate brand identities.

(0-6) Cr. 3. F.

Prereq: ARTGR 271, ARTGR 276, and credit or concurrent enrollment in ARTGR 387
Creation and design of images and symbols for communication. Application and integration of typography with images and symbols.

(0-6) Cr. 3. S.

Prereq: ARTGR 370 and ARTGR 387
Development and preparation of design concepts for application to the printing and electronic publishing process. Creative problem-solving skills, introduction to systems design.

(3-0) Cr. 3. S.

Prereq: Credit or concurrent enrollment in ARTGR 371
Lecture about the processes and materials involved in graphic design arts reproduction. Course covers pre-press, paper selection and specification, ink systems, type systems and fonts, output technology, printing presses and bindery operations.

(1-0) Cr. 1. S.

Prereq: Credit or concurrent enrollment in ARTGR 370 or ARTGR 371
Procedural and ethical concerns related to the graphic design internship. Personal goals, preparation of resume and plans for internship. Study and tours of areas of interest within the graphic design profession.

(2-0) Cr. 2.

Prereq: Credit or concurrent enrollment in ARTGR 370
Lecture, discussion and writing about the critical issues facing the communications field today and in the future.

(Dual-listed with ARTGR 587). (3-0) Cr. 3. F.


Late nineteenth century to the 1990s. This course will explore the cultural, social, political, industrial, and technological forces that have influenced the practice of graphic design in Britain, Europe, and the United States. Students will study the historical issues and problems facing designers, their clients, and their publics.

(Dual-listed with ARTGR 588). (3-0) Cr. 3. S.


Critical issues that affect the contemporary practice of graphic design as it relates to the United States. Students will study a variety of issues that include, but are not exclusive to, new media, gender, class, design and the public sphere, design as social action, postmodern design theory, sustainability, and ethical practice.
Meets U.S. Diversity Requirement

(0-1) Cr. 1. Repeatable, maximum of 2 credits.

Prereq: Concurrent enrollment in 300 or 400 level graphic design studio course
Travel, study, and tours of areas of interest within the graphic design profession such as print production companies, design studios, and museums. Offered on a satisfactory-fail basis only.

(Dual-listed with ARTGR 563). (0-6) Cr. 3. S.

Prereq: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470
3D visualization in a Motion Graphics context. Emphasis on design in 3D computer animation as it relates to various electronic media.

(Dual-listed with ARTGR 564). (0-6) Cr. 3. F.

Prereq: Concurrent enrollment in ARTGR 370, ARTGR 371 or ARTGR 470.
Studio in experimental techniques using the digital drawing tablet combined with manual drawing mediums, exploring the digital tablet, scanner, and camera as ways to collect and make images, conceptual and compositional development of digital techniques and software, and connecting digital techniques to visual processes and ideation. Students will have a better understanding of different ways of working digitally while exploring image-making processes.

(0-6) Cr. 3. F.

Prereq: ARTGR 371
Advanced design systems as applied to corporate identity and environmental graphic design. Symbology as an integrated component of communication systems.

(0-6) Cr. 3. S.

Prereq: ARTGR 470 or permission of instructor
Experience design and innovation in a multi-disciplinary design studio. Class will use unique research, design, evaluation, creativity, and innovation methodologies to solve human problems on special topics. Designed solutions will be in the form of products, artifacts, interfaces, information, and human environments.

(Dual-listed with ARTGR 572). (0-6) Cr. 3.

Prereq: Enrollment in ARTGR 370, ARTGR 371, ARTGR 470, or ARTGR 471
Photography as a tool for creating conceptually-driven images and metaphors. Emphasis is on photography as an evocative storytelling device for a range of audiences and design applications. Compositional and technical aspects are explored to ensure successful interpretation of the photograph's intended message.

(Dual-listed with ARTGR 573). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470 Graduate: graduate enrollment in College of Design
The design of visual, aural and textual communication for electronic media.

(Dual-listed with ARTGR 574). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470 Graduate: graduate enrollment in College of Design
Visual communication applied to exhibition design focusing on educational or interactive museum exhibitions, trade show booth design, and modular unit design for traveling exhibitions. Translation of graphic information to a three-dimensional space.

(Dual-listed with ARTGR 575). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470 Graduate: graduate classification in College of Design
Typographic theory exploring traditional and non-traditional forms, both historical and contemporary typographic achievements.

(Dual-listed with ARTGR 576). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371 or ARTGR 470 Graduate: graduate enrollment in College of Design
Analysis and application of scientific, systematic, and non-traditional problem-solving and problem-seeking techniques.

(0-6) Cr. 3.

Prereq: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470
Graphic design outreach and problem solving. Individual and group projects for non-profit clients selected by the instructor.

(Dual-listed with ARTGR 578). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470. Graduate: Graduate enrollment in College of Design
The development of advanced and experimental web design for the applications of e-commerce, education and the communication of visual information.

(Dual-listed with ARTGR 579). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470. Graduate: Graduate enrollment in College of Design
Study of the navigational challenges of built environments and outdoor spaces, including site analysis, development of navigational plans, and design of wayfinding sign systems. Issues of function, accessibility, legibility, and fabrication are considered.

(3-0) Cr. 3. SS.

Prereq: ARTGR 377, 12 credits in graphic design; permission of instructor, registration in advance of enrollment
Graphic design experience in an off-campus professional environment.

(3-0) Cr. 3. S.

Prereq: Credit or concurrent enrollment in ARTGR 470
Professional design management: ethics, setting up a new business, client/designer relationships, contractual options, billing practices, and effective operating procedures.

(0-4) Cr. 2. S.

Prereq: ARTGR 470 and concurrent enrollment in ARTGR 471
Exploration and development of the graphic design portfolio and resume in electronic, print, and photographic form.

(Dual-listed with ARTGR 584). Cr. 1-3. Repeatable, maximum of 9 credits. F.S.SS.

Prereq: Graduate classification in the College of Design
Special issues related to graphic design. Topics vary each time offered.

Cr. 1-6. Repeatable.

Prereq: Written approval of instructor and department chair on required form in advance of semester of enrollment
Student must have completed related graphic design coursework appropriate to planned independent study. Offered on a graded basis or a satisfactory-fail basis.

Cr. 1-6. Repeatable.

Prereq: Written approval of instructor and department chair on required form in advance of semester of enrollment
Student must have completed related graphic design coursework appropriate to planned independent study. Offered on a graded basis or a satisfactory-fail basis.

Cr. 1-6. Repeatable.

Prereq: Written approval of instructor and department chair on required form in advance of semester of enrollment
Student must have completed related graphic design coursework appropriate to planned independent study. Offered on a graded basis or a satisfactory-fail basis.

Cr. 1-6. Repeatable.

Prereq: Written approval of instructor and department chair on required form in advance of semester of enrollment
Student must have completed related graphic design coursework appropriate to planned independent study. Offered on a graded basis or a satisfactory-fail basis.

Cr. 1-6. Repeatable.

Prereq: Written approval of instructor and department chair on required form in advance of semester of enrollment
Student must have completed related graphic design coursework appropriate to planned independent study. Offered on a graded basis or a satisfactory-fail basis.

Cr. 1-6. Repeatable.

Prereq: Written approval of instructor and department chair on required form in advance of semester of enrollment
Student must have completed related graphic design coursework appropriate to planned independent study. Offered on a graded basis or a satisfactory-fail basis.

(Dual-listed with ARTGR 591). (0-6) Cr. 3.

Prereq: Graduate enrollment in College of Design
The philosophy, concepts and structures of magazine design.

(Dual-listed with ARTGR 592). (0-6) Cr. 3.

Prereq: Graduate enrollment in College of Design
The philosophy, concepts and structures of book design.

Cr. 1-3. Repeatable.

Prereq: Evidence of satisfactory experience in area of specialization
Intensive 2 to 4 week studio exploration. Topics vary each time offered.

(1-0) Cr. 1.

Prereq: Permission of instructor and planned enrollment in ARTGR 495.
Cultural and historical aspects of art and design in Western Europe in preparation for study abroad. Area of study varies each time offered. Offered on a satisfactory-fail basis only.

(Dual-listed with ARTGR 595). Cr. 3. SS.

Prereq: ARTGR 494, permission of instructor
International study abroad program in western Europe. Visits to design studios, art museums, and educational facilities.

Cr. R. Repeatable.

Prereq: Concurrent enrollment in a graphic design studio and permission of instructor.
Study and tours of museums, galleries, artist and/or designer studios and other areas of interest within art and design. Offered on a satisfactory-fail basis only.

(0-1) Cr. 1. Repeatable. F.S.SS.

Prereq: Acceptance to the undergraduate or graduate programs in graphic design.
Introduction to places related to graphic design in urban environments such as museums and design studios. Culture and context of design in the urban environment. Offered on a satisfactory-fail basis only.

Courses primarily for graduate students, open to qualified undergraduates:

(3-0) Cr. 3. F.

Prereq: Graduate classification in College of Design or permission of instructor.
This course will investigate graphic design as a tool to represent and create imageability in the mind of the audience, through relevant readings in graphic design theory and principles of visual organization in various media.

(0-6) Cr. 3. F.

Prereq: Graduate classification in College of Design or permission of instructor.
Theory and investigation of systems, structures, principles of visual organization for communication through the experimental application of traditional and non-traditional media. Studio problems will be influenced by social, cultural, environmental, or technological factors.

(0-6) Cr. 3. F.

Prereq: Graduate classification in College of Design or permission of instructor.
Theory and investigation of systems, structures, principles of visual organization for communication through the experimental application of traditional and non-traditional media. Studio problems will be influenced by social, cultural, environmental, or technological factors.

(3-0) Cr. 3. S.

Prereq: Graduate classification in College of Design or permission of instructor.
Introduction to semiotics as it relates to art, design and culture. Historical and contemporary vantage points and the importance of designers as makers of meaning. Key concepts of semiotics and the interrelationship between message, meaning, design and culture.

(0-6) Cr. 3. S.

Prereq: Enrollment in the Graphic Design Graduate Program.
In this advanced graduate graphic design studio led by a variety of faculty, students will be introduced to a range of research topics, methods and ideas that are predicated on learning through the process of creation.

(0-6) Cr. 3. S.

Prereq: Enrollment in the Graphic Design Graduate Program.
Advanced theory and investigation of critical media and application of principles of visual organization for communication. Through hypothetical design work with critical media tools, studio problems will examine and be informed by social, cultural, environmental, or technological factors.

(Dual-listed with ARTGR 463). (0-6) Cr. 3. S.

Prereq: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470
3D visualization in a Motion Graphics context. Emphasis on design in 3D computer animation as it relates to various electronic media.

(Dual-listed with ARTGR 464). (0-6) Cr. 3. F.

Prereq: Concurrent enrollment in ARTGR 370, ARTGR 371 or ARTGR 470.
Studio in experimental techniques using the digital drawing tablet combined with manual drawing mediums, exploring the digital tablet, scanner, and camera as ways to collect and make images, conceptual and compositional development of digital techniques and software, and connecting digital techniques to visual processes and ideation. Students will have a better understanding of different ways of working digitally while exploring image-making processes.

(0-6) Cr. 3. F.

Prereq: Graduate classification in College of Design
Theory and investigation of systems, structures, principles of visual organization, and typography for communication. Studio problems will be influenced by social, cultural, environmental, or technological factors.

(0-6) Cr. 3. S.

Prereq: Graduate Classification in College of Design
Investigation and application of signs, symbols and semiotic theory for communication. Studio problems influenced by social, cultural, environmental, or technological factors.

(Dual-listed with ARTGR 472). (0-6) Cr. 3.

Prereq: Enrollment in ARTGR 370, ARTGR 371, ARTGR 470, or ARTGR 471
Photography as a tool for creating conceptually-driven images and metaphors. Emphasis is on photography as an evocative storytelling device for a range of audiences and design applications. Compositional and technical aspects are explored to ensure successful interpretation of the photograph's intended message.

(Dual-listed with ARTGR 473). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470 Graduate: graduate enrollment in College of Design
The design of visual, aural and textual communication for electronic media.

(Dual-listed with ARTGR 474). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470 Graduate: graduate enrollment in College of Design
Visual communication applied to exhibition design focusing on educational or interactive museum exhibitions, trade show booth design, and modular unit design for traveling exhibitions. Translation of graphic information to a three-dimensional space.

(Dual-listed with ARTGR 475). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470 Graduate: graduate classification in College of Design
Typographic theory exploring traditional and non-traditional forms, both historical and contemporary typographic achievements.

(Dual-listed with ARTGR 476). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371 or ARTGR 470 Graduate: graduate enrollment in College of Design
Analysis and application of scientific, systematic, and non-traditional problem-solving and problem-seeking techniques.

(Dual-listed with ARTGR 478). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470. Graduate: Graduate enrollment in College of Design
The development of advanced and experimental web design for the applications of e-commerce, education and the communication of visual information.

(Dual-listed with ARTGR 479). (0-6) Cr. 3.

Prereq: Undergraduate: Concurrent enrollment in ARTGR 370, ARTGR 371, or ARTGR 470. Graduate: Graduate enrollment in College of Design
Study of the navigational challenges of built environments and outdoor spaces, including site analysis, development of navigational plans, and design of wayfinding sign systems. Issues of function, accessibility, legibility, and fabrication are considered.

(Dual-listed with ARTGR 484). Cr. 1-3. Repeatable, maximum of 9 credits. F.S.SS.

Prereq: Graduate classification in the College of Design
Special issues related to graphic design. Topics vary each time offered.

(Dual-listed with ARTGR 387). (3-0) Cr. 3. F.


Late nineteenth century to the 1990s. This course will explore the cultural, social, political, industrial, and technological forces that have influenced the practice of graphic design in Britain, Europe, and the United States. Students will study the historical issues and problems facing designers, their clients, and their publics.

(Dual-listed with ARTGR 388). (3-0) Cr. 3. S.


Critical issues that affect the contemporary practice of graphic design as it relates to the United States. Students will study a variety of issues that include, but are not exclusive to, new media, gender, class, design and the public sphere, design as social action, postmodern design theory, sustainability, and ethical practice.
Meets U.S. Diversity Requirement

(Cross-listed with HCI). (3-0) Cr. 3. F.S.

Prereq: Graduate classification or permission of instructor.
Issues in ethics and decision-making as they relate to technology, design, design research, HCI, and the design industry.

Cr. arr.

Prereq: Bachelor's degree in graphic design, or evidence of satisfactory equivalency in specialized area
Written approval of instructor and department chair on required form in advance of semester of enrollment.

Cr. arr.

Prereq: Bachelor's degree in graphic design, or evidence of satisfactory equivalency in specialized area
Written approval of instructor and department chair on required form in advance of semester of enrollment.

Cr. arr.

Prereq: Bachelor's degree in graphic design, or evidence of satisfactory equivalency in specialized area
Written approval of instructor and department chair on required form in advance of semester of enrollment.

Cr. arr.

Prereq: Bachelor's degree in graphic design, or evidence of satisfactory equivalency in specialized area
Written approval of instructor and department chair on required form in advance of semester of enrollment.

(Dual-listed with ARTGR 491). (0-6) Cr. 3.

Prereq: Graduate enrollment in College of Design
The philosophy, concepts and structures of magazine design.

(Dual-listed with ARTGR 492). (0-6) Cr. 3.

Prereq: Graduate enrollment in College of Design
The philosophy, concepts and structures of book design.

Cr. 1-3. Repeatable.

Prereq: Graduate classification; evidence of satisfactory experience in area of specialization
Intensive 2 to 4 week studio exploration. Topics vary each time offered.

(Dual-listed with ARTGR 495). Cr. 3. SS.

Prereq: ARTGR 494, permission of instructor
International study abroad program in western Europe. Visits to design studios, art museums, and educational facilities.

Cr. arr. Repeatable.


Courses for graduate students:

(3-0) Cr. 3.

Prereq: Graduate classification
Introduction to teaching methods, curriculum design, project development, and business strategies for Design Education and Professional Practice.

(0-6) Cr. 3. F.S.

Prereq: ARTGR 570, ARTGR 571, and graduate enrollment in College of Design or permission of instructor
The theory and investigation of experience design as it applies to human interactions in contemporary society and culture. Studio problems may involve such areas as: exhibition design, electronic interface design, wayfinding, package design, and publication design.

(0-6) Cr. 3.

Prereq: ARTGR 570, ARTGR 571, and graduate enrollment in College of Design or permission of instructor
The exploration and design of interface/interaction with products, systems, and technologies.

(0-6) Cr. 3.

Prereq: ARTGR 570, ARTGR 571, and graduate enrollment in College of Design or permission of instructor
The exploration and design of educational experiences and artifacts as they relate to the social, emotional, and behavioral aspects of society.

(0-6) Cr. 3.

Prereq: ARTGR 570, ARTGR 571, and graduate enrollment in College of Design or permission of instructor
The theory and investigation of experience design as it applies to human interactions in contemporary society and culture. Studio problems may involve such areas as: exhibition design, electronic interface design, wayfinding, package design, and publication design.

Cr. arr. Repeatable.


Cr. 1-3. Repeatable, maximum of 9 credits.

Prereq: Graduate enrollment in College of Design or permission of instructor
Selected issues in contemporary graphic design. Topics and readings vary each time offered.

Cr. arr. Repeatable.