I E 450: Technical Sales for Engineers I
(3-0) Cr. 3. F.
Prereq: Credit or enrollment in I E 305.
Sales process methodology, techniques for building professional relationships, sales automation software, prospecting and account development, market analysis and segmentation, responding to RFQ's and RFP's in written and verbal form. Developing technical value propositions and competitive positioning, evaluating organizational decision processes and people, technical marketing strategies, sales closing strategies.
Minor supervised by an interdisciplinary faculty committee, administered by the Chemical and Biological Engineering Department. The Biomedical Engineering minor is a unique opportunity for engineering students to acquire a multi-disciplinary engineering and life sciences background for entering the field of biomedical engineering.
...university requirements. Requirements: I E 450 Technical Sales for Engineers I I E 451 Technical...