Sports Media and Communication (SMC)

Credits: 3. Contact Hours: Lecture 3.

Exploration of the essential principles behind the interaction of sports and media communication. Students will understand the processes that shape how sports are portrayed, promoted, and analyzed in the media, increase their awareness of decision-making strategies within the industry, and engage in opportunities to apply theoretical concepts to practical scenarios surrounding sports media content. (Typically Offered: Fall, Spring)

Credits: 3. Contact Hours: Lecture 3.

Exploration of the essential principles behind the interaction of sports and media communication. Students will understand the processes that shape how sports are portrayed, promoted, and analyzed in the media, increase their awareness of decision-making strategies within the industry, and engage in opportunities to apply theoretical concepts to practical scenarios surrounding sports media content. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: JLMC 1100 and Minimum of C+ in JLMC 2010
Hands-on experiences develop skills needed to write various forms of sports journalism and to provide play-by-play and color commentating duties for radio and TV sports broadcasts. Reviews history of sports media and its development from the early days of print sports coverage and radio broadcasting to modern multimedia sports coverage, including social media and podcasting. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: JLMC 1100 and Minimum of C+ in JLMC 2010
Hands-on experiences develop skills needed to write various forms of sports journalism and to provide play-by-play and color commentating duties for radio and TV sports broadcasts. Reviews history of sports media and its development from the early days of print sports coverage and radio broadcasting to modern multimedia sports coverage, including social media and podcasting. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: JLMC 1100 and Minimum of C+ in JLMC 2010
Students create strategic brand-compliant written, creative and digital content to advocate on behalf of a specific sports team, conference or organization. Communications include game notes, game recaps, social media campaigns and feature stories. Media relations, website management, graphic design, statistics, video production, photography, crisis management and game-day operations will also be addressed. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: JLMC 1100 and Minimum of C+ in JLMC 2010
Students create strategic brand-compliant written, creative and digital content to advocate on behalf of a specific sports team, conference or organization. Communications include game notes, game recaps, social media campaigns and feature stories. Media relations, website management, graphic design, statistics, video production, photography, crisis management and game-day operations will also be addressed. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: SMC 3040
Analysis and understanding of the processes and procedures in sports broadcast production. Students will explore the basics of creating engaging sports broadcasts for different platforms, with equal emphasis on established techniques and emerging trends. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: SMC 3040
Analysis and understanding of the processes and procedures in sports broadcast production. Students will explore the basics of creating engaging sports broadcasts for different platforms, with equal emphasis on established techniques and emerging trends. (Typically Offered: Fall, Spring)

Credits: 3. Contact Hours: Lecture 2, Laboratory 2.

Prereq: SMC 3040
Reporting and writing about economic, regulatory and topical issues that shape and affect recreational, amateur and professional sports at the local, national and international levels. Developing stories for appropriate platforms. Issues may include those related to financial models, health and equity, including organizational, athlete and fan experiences. (Typically Offered: Fall, Spring)

Credits: 3. Contact Hours: Lecture 2, Laboratory 2.

Prereq: SMC 3040
Reporting and writing about economic, regulatory and topical issues that shape and affect recreational, amateur and professional sports at the local, national and international levels. Developing stories for appropriate platforms. Issues may include those related to financial models, health and equity, including organizational, athlete and fan experiences. (Typically Offered: Fall, Spring)

Credits: 3. Contact Hours: Lecture 3.

Exploration of how digital technology constantly changes advertising, journalism and public relations practices in the sports media industry. Examination of sociological, political, legal, ethical and technological issues in high school, collegiate, and professional sports. (Typically Offered: Fall, Spring)

Credits: 3. Contact Hours: Lecture 3.

Exploration of how digital technology constantly changes advertising, journalism and public relations practices in the sports media industry. Examination of sociological, political, legal, ethical and technological issues in high school, collegiate, and professional sports. (Typically Offered: Fall, Spring)

Credits: 1-3. Repeatable, maximum of 3 credits.

Prereq: JLMC 2010 and Permission of Instructor
Students enrolled in the practicum would complete hands-on and professional-level experience in the sports media and communication field. With pre-approval from the course advisor/instructor, a student can choose to work in collaboration with a range of sports- and/or media-related organizations, dependent on the project's needs and skill set of the student. (Typically Offered: Fall, Spring)

Credits: 1-3. Repeatable, maximum of 3 credits.

Prereq: JLMC 2010 and Permission of Instructor
Students enrolled in the practicum would complete hands-on and professional-level experience in the sports media and communication field. With pre-approval from the course advisor/instructor, a student can choose to work in collaboration with a range of sports- and/or media-related organizations, dependent on the project's needs and skill set of the student. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: SMC 3510 and Sports Media and Communication major
Provides students an immersive learning experience in strategic sports communication. Create strategic written, digital and social media content to support a local, regional or national athletic event as well as help manage media relations efforts during the event. Evaluate the hands-on experience and present results to the client. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: SMC 3510 and Sports Media and Communication major
Provides students an immersive learning experience in strategic sports communication. Create strategic written, digital and social media content to support a local, regional or national athletic event as well as help manage media relations efforts during the event. Evaluate the hands-on experience and present results to the client. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: SMC 3040 and SMC major
Students synthesize knowledge, ideas, courses and experiences of their undergraduate program with a multidisciplinary, project-based learning approach. During this intensive culmination of their academic work, students explore complex subjects and real-world issues related to the philosophical, sociological, ethical and legal aspects of sports communication. This process enables students to demonstrate research, critical thinking, creative and communication skills needed to prepare for careers in an integrated media environment. (Typically Offered: Fall, Spring)

Credits: 3.

Prereq: SMC 3040 and SMC major
Students synthesize knowledge, ideas, courses and experiences of their undergraduate program with a multidisciplinary, project-based learning approach. During this intensive culmination of their academic work, students explore complex subjects and real-world issues related to the philosophical, sociological, ethical and legal aspects of sports communication. This process enables students to demonstrate research, critical thinking, creative and communication skills needed to prepare for careers in an integrated media environment. (Typically Offered: Fall, Spring)