ECON 2360: Agricultural Selling
Credits: 3. Contact Hours: Lecture 3.
Prereq: ECON 1010
Principles of selling with application to agricultural and food related businesses. Attitudes, value systems, and behavioral patterns that relate to agricultural sales. Marketing, selling strategies, preparing for sales calls, making sales presentations, handling objections, and closing sales. Analysis of the buying or purchasing process. Evaluation of agri-selling profession.
(Typically Offered: Fall, Spring, Summer)