ENTSP 5200X: Corporate Entrepreneurship, Innovation and Technology Management
(Cross-listed with MGMT 5200X).
Credits: 3. Contact Hours: Lecture 3.
Management of venture creation and innovation at large and established organizations. New ideas, concepts, and techniques on how to stimulate and exploit innovative activities to make established firms not only more responsive and flexible, but also more proactive and opportunity-creating. Related approaches combine activities targeted at the individual, team, organization, industry, regional, national and global level. Introduction to how today's large and established corporations (1) identify, develop and exploit innovative opportunities, (2) manage product development processes, and (3) create, spin-in, spin-off and manage new innovative ventures. This case-based course introduces emerging, non-traditional, evidence-based approaches, such as agile product development, design-thinking, entrepreneurial leadership, entrepreneurial ecosystems, open innovation and blue-ocean strategies. (Typically Offered: Fall, Spring, Summer)