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ENTSP 310: Entrepreneurship and Innovation

(3-0) Cr. 3. F.S.

Prereq: Sophomore classification
Introduction to the entrepreneurial process, from the creation and discovery of entrepreneurial opportunities to starting viable business ventures. Develops core entrepreneurial and innovation skills instrumental for business startups as well as for established businesses, and fosters fundamental understanding of how to organize, structure, finance, market and launch new ventures. Opportunities to apply introduced skills, tools and frameworks through class projects and exercises.


Success in entrepreneurship requires a broad base of conceptual knowledge, personal skills, and competencies.  By majoring in entrepreneurship, you will sharpen your creative thinking and problem-solving skills, develop your entrepreneurial mindset to start your own business, develop a new product, or become an innovator in an established company.  The required courses in the major provide a variety of rich developmental experiences that include applied learning, case analysis, research projects, team-based learning, and guest speakers, in addition to traditional classroom lectures and discussions.  The Entrepreneurship major places a strong emphasis on written and oral communication skills, teamwork, creativity, leadership, and personal initiative.

Entrepreneurship Minor the entrepreneurship program, including the following: ENTSP 310 Entrepreneurship and Innovation is the introductory...

Ivy College of Business

...the minor include, ENTSP 310 Entrepreneurship and Innovation (3 credits), either ENTSP 313 Feasibility Analysis...