Apparel, Events, and Hospitality Management Department

This is an archived copy of the 2023-2024 catalog. To access the most recent version of the catalog, please visit http://catalog.iastate.edu.

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The Apparel, Events, and Hospitality Management department offers courses that provide opportunities for students to learn about interdisciplinary areas including aesthetics, leadership, entrepreneurship, and multi-channel retailing at both undergraduate and graduate levels. AESHM courses serve to complement the student's major area of study whether it be Apparel, Merchandising, and Design; Event Management; Hospitality Management; agriculture, business, design education, engineering, liberal arts and sciences or minor areas of study including entrepreneurial studies, design studies, or international studies.

Apparel, Events, and Hospitality Management, otherwise known as AESHM,  is composed of three majors:

Through each of these three programs, students gain skills and knowledge to help them succeed in the real world. In addition to coursework, they complete an internship that closely relates to their career aspirations.

Graduates of these programs are the managers of your favorite resorts, the designers of your best jeans, and the coordinators of lavish events.  From fine dining to fine apparel, our students, alumni, faculty, and staff have an eye for the original and a taste for quality.

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Apparel, Events, and Hospitality Management Courses

Courses primarily for undergraduates:

(1-0) Cr. 1. F.S.


Introduction to professional experiences within AESHM and CHS Career Services including CyHire. Coursework includes resume development, daily habits for success including stress management, intrapersonal skills with a wellness focus, interpersonal skills and leadership, business etiquette, and professional ethics.

(0-2) Cr. 1. F.S.


Orientation to policies and procedures of department and program. Overview of major and minor options, including entrepreneurship. Exploration of undergraduate research, independent studies, study abroad, and field studies. Coverage of goal setting, curriculum planning, degree audits, and registration. Peer mentor interaction in academic, extracurricular, and service learning arranged component.

Cr. 1. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Advisor permission required; freshman classification or permission
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. Offered on a satisfactory-fail basis only. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

Cr. 1. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Advisor Permission
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. Offered on a satisfactory-fail basis only. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

Cr. 1. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Advisor Permission
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. Offered on a satisfactory-fail basis only. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

Cr. 1. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Advisor permission required; freshman classification
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. Offered on a satisfactory-fail basis only. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

(2-0) Cr. 2. S.


Using an online delivery method, students will learn basic mathematical concepts, calculations and formulas commonly used in the apparel and hospitality industries. Emphasis on problem solving, critical/creative thinking, and mathematical interpretation of calculations and formulas used within the apparel and hospitality industries.

(2-0) Cr. 2. S.


Using an online delivery method, students will learn basic mathematical concepts, calculations and formulas commonly used in the apparel and hospitality industries. Emphasis on problem solving, critical/creative thinking, and mathematical interpretation of calculations and formulas used within the hospitality industries.

(2-0) Cr. 2. S.


Using an online delivery method, students will learn basic mathematical concepts, calculations and formulas commonly used in the apparel and hospitality industries. Emphasis on problem solving, critical/creative thinking, and mathematical interpretation of calculations and formulas used within the apparel industries.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.

Prereq: Permission of Instructor
Study of and tours of regional areas of interest to A M D, HSP M, or EVENT majors. Trip to regional location under supervision of faculty member. Locations vary. Journal entries and final report/analysis are required. Cost associated with trip.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.

Prereq: Permission of Instructor
Study of and tours of regional areas of interest to majors in the HSP M and EVENT majors. Trip to regional location under supervision of faculty member. Locations vary. Journal entries and final report/analysis are required. Cost associated with trip.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.

Prereq: Permission of Instructor
Study of and tours of regional areas of interest to A M D majors. Trip to regional location under supervision of faculty member. Locations vary. Journal entries and final report/analysis are required. Cost associated with trip.

(3-0) Cr. 3. F.S.


Introduction to leadership behaviors. Development and utilization of leadership behaviors to positively impact school life, community life, and work life.

(3-0) Cr. 3. Alt. S., offered even-numbered years.


Learn to use creativity strategies to solve everyday problems related to personal and professional lives. Application of creative thinking techniques to view things from different perspectives; identify unique opportunities; and generate and evaluate original ideas.

(3-0) Cr. 3. F.S.

Prereq: A M D 275 or AESHM 270, or AESHM 287 or concurrent enrollment; sophomore classification
Principles and practices of human resource management relevant to human science-related organizations. Emphasis on the entry-level manager's role.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Minimum 2.0 GPA; Advisor permission; Sophomore classification
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Minimum 2.0 GPA; Advisor permission; Sophomore classification; 6 credits in AESHM or HSP M; Credits in AESHM 170
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits total from AESHM 170, AESHM 270, and 470 may be applied toward graduation.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Minimum 2.0 GPA; Advisor permission; 6 credits in AESHM, HSP M, or EVENT
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

Cr. 1-2. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Minimum 2.0 GPA; Advisor permission; Sophomore classification; AMD major
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits total from AESHM 170, 270, and 470 may be applied toward graduation.

(2-2) Cr. 2-3. Repeatable, maximum of 5 credits. F.S.

Prereq: Application and instructor permission
Planning and production of fashion show including developing budgets, public relations, advertising, fund-raising, choreography, staging, lighting, and food. Promotion of fashion show and similar events. Maximum of 5 credits can be applied to graduation

Cr. R. Repeatable, maximum of 2 times. F.S.


Orientation to the field study location during the semester preceding the trip.

Cr. 1. Repeatable, maximum of 2 times. F.S.


Orientation to the field study location during the semester preceding the trip.

(3-0) Cr. 3. F.S.


Introduction to management concepts and principles with application to human sciences-related businesses and organizations. Includes service quality management, professionalism, and social responsibility.

(1-0) Cr. 1. F.S.

Prereq: AESHM 111. Sophomore classification. Good academic standing
Orientation to AESHM internship policies, professional expectations and responsibilities. Coursework includes career planning including entrepreneurship, internship search strategies and resources, résumés and cover letters, professional branding, portfolios, networking, interview skills, leadership skills, and ethical dilemmas in the workplace.

(1-0) Cr. 1. F.S.

Prereq: AESHM 111; Sophomore classification
Internship and career planning, professional expectations and responsibilities. Résumé development, business letters/professional correspondence, interviewing techniques, and business etiquette.

(1-0) Cr. 1. F.S.

Prereq: AESHM 111; Sophomore classification
Internship and career planning, professional expectations and responsibilities. Résumé development, cover letters, interviewing techniques, and business etiquette.

(3-0) Cr. 3. F.S.

Prereq: ECON 101
Application of marketing principles to the hospitality-, events-, and apparel-related industries. Emphasis on the role of marketing in an organization's overall strategic planning. Development and evaluation techniques available to hospitality, events, apparel, and related businesses, including advertising, sales promotion, packaging, and public relations.

(3-0) Cr. 3. F.S.

Prereq: Sophomore classification
Design principles, aesthetic concepts, and research applied to consumer experiences, with an emphasis on hospitality and retail environments and events. Influence of individual differences and cultural patterns on aesthetic preferences.

(3-0) Cr. 3. SS.


Overview and management of hazards and risks in the planning, design, operation, and evaluation stages of events, hospitality organizations, and apparel/retail environments.

(Dual-listed with AESHM 580). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in A M D, AESHM, EVENT, and/or HSP M; sophomore classification; minimum 2.0 GPA. Permission by application
Study and tours of areas of interest to majors in the AESHM Department. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 580D). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in AESHM or HSP M; sophomore classification; minimum 2.0 GPA; AESHM 280 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Hospitality Management program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 580F). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in EVENT, AESHM, or HSP M; sophomore classification; minimum 2.0 GPA; AESHM 280 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the majors in the Event Management program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 580N). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in A M D or AESHM; sophomore classification; minimum 2.0 GPA; AESHM 280 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Apparel, Merchandising, and Design program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 581). Cr. 1-3. Repeatable. F.S.SS.

Prereq: 9 credits in A M D, AESHM, EVENT, and/or HSP M; sophomore classification; minimum 2.0 GPA. Permission by application
Study and tours of areas of interest to majors in the AESHM Department. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

(Dual-listed with AESHM 581D). Cr. 1-3. Repeatable. F.S.SS.

Prereq: Minimum 2.0 GPA; AESHM 281 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Hospitality Management program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

(Dual-listed with AESHM 581F). Cr. 1-3. Repeatable. F.S.SS.

Prereq: 9 credits in AESHM, EVENT, and/or HSP M; sophomore classification; minimum 2.0 GPA; AESHM 281 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Event Management major. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

(Dual-listed with AESHM 581N). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in A M D and/or AESHM; sophomore classification; minimum 2.0 GPA; AESHM 281 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Apparel, Merchandising, and Design major. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

Cr. R. Repeatable. F.S.SS.

Prereq: Permission of Advisor; Junior classification
Required of all cooperative education students seeking full-time status. Students register for this course prior to commencing each work period.

(3-0) Cr. 3. S.


Development of leadership in a global environment. Focus on global concerns that impact on the well-being of individuals, families, and communities. Strategies for working with individuals, families and communities in other countries and cultures. Taking local action on global issues. Participation in a service activity.
Meets International Perspectives Requirement.

Cr. 3-6. Repeatable. F.S.SS.

Prereq: AESHM 311 (all majors); EVENT 271 (Event Management majors); AESHM 211 (Hospitality Management majors)
Supervised work experience with a cooperating firm or organization, documentation of experience, and completion of an internship project. Coursework includes weekly self-reflection and topics related to current issues and career advancement. Employer/experience should be different from employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits from AESHM 170, AESHM 270, and AESHM 470 may be applied toward graduation

Cr. 3-6. Repeatable. F.S.SS.

Prereq: Permission by application; Junior classification
Supervised and structured practical industry work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. This course if offered for a grade. Maximum number of credits given in a semester is 6. No more than 12 credits from AESHM 170, 270, and 470 may be applied toward graduation.

Cr. 3-6. Repeatable. F.S.SS.

Prereq: AESHM 311, 9 credits in A M D, and minimum 2.0 GPA; permission by application; junior or senior classification; employer/experience should be different than employer/experience for AESHM 170 and 270
Supervised work experience with a cooperating firm or organization. Employer/experience for AESHM 470 or HSP M 470 should be different from employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits from AESHM 170, 270, and 470 may be applied toward graduation.

(2-2) Cr. 2-3. Repeatable, maximum of 5 credits. F.S.

Prereq: Permission of Instructor
Provide leadership and communicate direction for planning and production of fashion show, including developing budgets, publicity, advertising, fundraising, choreography, staging, lighting, and food. Maximum of 5 credits can be applied to graduation

(3-0) Cr. 3. F.S.

Prereq: A M D 275 or AESHM 287 or ACCT 284 or 3 cr in MKT or permission of instructor
Comprehensive approach to entrepreneurship including concepts of innovation, creativity, opportunity assessment, and business planning. Focus on human sciences-related businesses: retail, service, hospitality, event, food-related, family-owned, rural, and community businesses. Interaction with entrepreneurs, market research, feasibility analysis, business proposals, and business/community outreach and consulting.

Cr. 2-4. Repeatable. F.S.SS.

Prereq: Permission of Instructor; Full membership in Honors Program

Cr. R. Repeatable. F.S.SS.

Prereq: Permission of Advisor; Senior or graduate classification
Required of cooperative education students. Students must register for this course prior to commencing each work period.

Courses primarily for graduate students, open to qualified undergraduates:

Cr. 1. F.S.SS.


Focus on the basics of developing scholarly research, including definition and purpose of research and the components of research reporting. Emphasis on standards for each section of research reports. Tips for research reporting and processes of research development. An introduction to ethical standards. Required of all new AESHM graduate students. Offered on a satisfactory-fail basis only.

(3-0) Cr. 3. SS.

Prereq: Enrolled in graduate program
Overview of research methods for qualitative, quantitative, and mixed methods. Topics include philosophical worldviews, the use of theory, and different research approach, design, methodologies, and procedures.

Cr. 3. Alt. S., offered odd-numbered years.Alt. SS., offered odd-numbered years.

Prereq: STAT 587 or equivalent; Graduate standing in the Department; Permission of instructor
Overview of quantitative research methods in apparel and hospitality fields. Topics include types of quantitative research design, sampling design, measurement, validity issues, power and precision analysis, methods of data gathering and analysis techniques, and interpretation of statistical results. Use of statistical packages. Development of research plan.

Cr. 1-3. Repeatable, maximum of 6 times.

Prereq: 6 graduate credits in A M D, AESHM, or HSP M. Permission of instructor
Discussion of scholarship and current issues. Topics vary.

Cr. 3. Alt. SS., offered even-numbered years.

Prereq: Graduate status
Introduction to and hands-on experiences with a variety of qualitative research methods specific to apparel, events and hospitality research. Students will develop skills at research design, data, collection, analysis, and write-up for qualitative inquiry.

Cr. 1-3. Repeatable, maximum of 2 times. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
Supervised experience related to career objective. Proposal must be approved semester before placement.

Cr. 1-3. Repeatable, maximum of 2 times. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
Supervised experience related to career objective. Proposal must be approved semester before placement.

Cr. 1-3. Repeatable, maximum of 2 times. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
Supervised experience related to career objective. Proposal must be approved semester before placement.

(3-0) Cr. 3. F.S.

Prereq: A M D 275 or AESHM 287 or ACCT 284 or 3 cr in MKT or permission of instructor
Comprehensive approach to entrepreneurship including concepts of innovation, creativity, opportunity assessment, and business planning. Focus on human sciences-related businesses: retail, service, hospitality, event, food-related, family-owned, rural, and community businesses. Interaction with entrepreneurs, market research, feasibility analysis, business proposals, and business/community outreach and consulting.

(3-0) Cr. 3. Alt. F., offered even-numbered years.Alt. SS., offered odd-numbered years.

Prereq: STAT 587 or equivalent (AESHM 510, HD FS 503) or permission of instructor
Business analytics is a process of transforming data into meaningful insights and actionable results in the context of decision making and problem solving. Review of the data-related challenges apparel, event, and hospitality organizations confront and the importance of data analytics in making critical management decisions. Basic analytic techniques including data management, analysis, interpretation, and visualization and analyze case studies that successfully deployed these techniques.

(Dual-listed with AESHM 380). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in A M D, AESHM, EVENT, and/or HSP M; sophomore classification; minimum 2.0 GPA. Permission by application
Study and tours of areas of interest to majors in the AESHM Department. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 380D). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in AESHM or HSP M; sophomore classification; minimum 2.0 GPA; AESHM 280 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Hospitality Management program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 380F). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in EVENT, AESHM, or HSP M; sophomore classification; minimum 2.0 GPA; AESHM 280 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the majors in the Event Management program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 380N). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in A M D or AESHM; sophomore classification; minimum 2.0 GPA; AESHM 280 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Apparel, Merchandising, and Design program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 280.

(Dual-listed with AESHM 381). Cr. 1-3. Repeatable. F.S.SS.

Prereq: 9 credits in A M D, AESHM, EVENT, and/or HSP M; sophomore classification; minimum 2.0 GPA. Permission by application
Study and tours of areas of interest to majors in the AESHM Department. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

(Dual-listed with AESHM 381D). Cr. 1-3. Repeatable. F.S.SS.

Prereq: Minimum 2.0 GPA; AESHM 281 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Hospitality Management program. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

(Dual-listed with AESHM 381F). Cr. 1-3. Repeatable. F.S.SS.

Prereq: 9 credits in AESHM, EVENT, and/or HSP M; sophomore classification; minimum 2.0 GPA; AESHM 281 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Event Management major. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

(Dual-listed with AESHM 381N). Cr. 1-3. Repeatable, maximum of 3 times. F.S.SS.

Prereq: 9 credits in A M D and/or AESHM; sophomore classification; minimum 2.0 GPA; AESHM 281 or concurrent enrollment; permission by application
Study and tours of areas of interest to majors in the Apparel, Merchandising, and Design major. Trip to location under supervision of faculty member. Locations and lengths of trip vary. Final projects, reports, journal entries, and analysis are required. May be combined with AESHM 281.
Meets International Perspectives Requirement.

Courses for graduate students:

Cr. 1-3. Repeatable.

Prereq: 6 graduate credits in AESHM, A M D, or HSP M. Permission of instructor
Scholarship and current issues. Topics vary.

Cr. 1-3. Repeatable. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
Supervised experience in the university classroom. Proposal must be approved semester before placement.

Cr. 1-3. Repeatable. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
Supervised experience in the university classroom. Proposal must be approved semester before placement.

Cr. 1-3. Repeatable. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
Supervised experience in the university classroom. Proposal must be approved semester before placement.

Cr. 1-3. Repeatable. F.S.SS.

Prereq: 6 graduate credits in program area; permission of instructor
This practicum is designed to provide event management graduate students (the graduate instructor) with experience in instructional planning, management, and systematic delivery of designed instruction for event undergraduate courses. Proposal must be approved semester before placement.

Apparel, Merchandising and Design Courses

Courses primarily for undergraduates:

(2-4) Cr. 4. F.S.


Principles of garment and textile-related product assembly taught using industrial machines and production equipment. Construction techniques build in complexity in the development, assembly, and analysis of component parts and complete garments. Concurrent enrollment in A M D 204 recommended.

(3-0) Cr. 3. F.


Fashion industry from concept to consumer. Focus on fashion-driven consumer goods. Development and prototyping of fashion products for a target market.

(3-0) Cr. 3. F.S.


Analyze foundational concepts and theories related to dress, identity, fashion, and culture and how they intersect with sex, gender, sexuality, beauty, attractiveness, disability, religion, race, and ethnicity with heightened attention to marginalized communities in the United States. Analyze the experiences and the role of fashion, clothing, dress, and/or accessories for identity development. Critique the social justice issues within the fashion system and identify the driving forces of transformative social justice change in the fashion system. Deconstruct one’s personal values and positionalities in relation to fashion, clothing, dress, and/or accessories.
Meets U.S. Diversity Requirement

(0-6) Cr. 3. F.S.


Introduction to the elements and principles of design in fashion and apparel including skill development in fashion illustration, technical drawing, and fabric rendering using traditional media. Application of written and verbal presentations to communicate fashion and apparel design concepts and terminology. Fashion presentation and introduction to portfolio development.

(3-2) Cr. 4. F.S.

Prereq: A M D 131
Textile fibers, yarns, fabrication, coloration, and finishes. Quality and performance application to textile products. Lab work included.

Cr. R. Repeatable, maximum of 2 times. F.S.

Prereq: Completion or enrollment in A M D 121, A M D 131, A M D 165, A M D 178, and A M D 204 with subset 2.5 GPA, 2.0 cumulative GPA (including transfer work), and enrollment in major
Project review and skill assessment related to 2-dimensional and 3-dimensional visualization, apparel assembly, basic product knowledge, design problem solving, illustration, textiles. Grade point averages are part of scoring process. Offered on a satisfactory-fail basis only.

(2-2) Cr. 3. F.S.

Prereq: A M D 245
Applications of skills in Photoshop, Illustrator, InDesign, Google Sketch-up, Excel, and website development. Introduction to digital product design and line development. Focus on elements and principles of design. Introduction to digital portfolio development for design and merchandising. In-class demonstrations and online lectures.

(1-4) Cr. 3. F.S.

Prereq: A M D 121, A M D 204, A M D 206. Permission of instructor.
Application of patternmaking tools and their functions, measurement techniques, pattern labeling, and patternmaking communication documents. Sloper drafting and flat pattern manipulation methods for women's apparel. Design and construction of original garments using drafted slopers and flat pattern manipulation methods to enable the analysis of fit.

(3-2) Cr. 4. F.S.

Prereq: A M D 204
Analysis of apparel product development, sourcing, and manufacturing processes. Focus on materials and specifications relative to quality, performance, cost, and price. Applications of software for PLM.

(3-0) Cr. 3. F.S.

Prereq: A M D 131; A M D 165; credit or concurrent enrollment in A M D 204
Elements and principles of design. Analysis of sensory, expressive, and symbolic aspects that build brand image, with a focus on fashion products and promotional settings.

(3-0) Cr. 3. F.

Prereq: Sophomore standing
Overview of museums including history, functions, and philosophy. Collection and curatorial practices. Funding and governance issues. Hands-on object research and exhibit development. Required field trip.

(3-0) Cr. 3. F.S.

Prereq: 3 credits in Math
Principles of merchandising as applied to retail-, service-, events-, and hospitality-related businesses. Study of the planning, development, and presentation of apparel- and hospitality-related products, services, and experiences. Industry and market research, planning of new offerings, and development of promotional and competitive strategies for various retail formats.

(0-6) Cr. 3. F.S.

Prereq: A M D 178, A M D 210 or concurrent enrollment, A M D 245 or concurrent enrollment. Permission of instructor.
Development of fashion plates and focused apparel lines/collections. Proficiency in drawing the fashion figure, technical drawings/flats, and apparel using a variety of media. Continuation of fashion presentation and portfolio development.

(3-0) Cr. 3. F.S.

Prereq: A M D 131; A M D 275
Focus on the many facets of the styling profession, including commercial styling, editorial (magazine) styling, personal style consultation, and red-carpet styling. Study of the practical requirements of the profession and the importance of an appropriate digital presence. Course will utilize a hands-on approach with lectures and projects.

Cr. 1-2. Repeatable, maximum of 4 credits. F.S.SS.

Prereq: Freshmen or Sophomore Classification; Permission of instructor, advisor, and department chair.
Independent study on topics of special interest to the student, facilitated by approved faculty member. Total number of A M D 290 and A M D 490 credits applied to graduation cannot exceed 9 credits.

Cr. 1-2. Repeatable, maximum of 4 credits. F.S.SS.

Prereq: Freshmen or Sophomore Classification; Permission of instructor, advisor, and department chair.
Experiences in teaching assistantship for first-year and second-year students. Total number of A M D 290 and A M D 490 credits applied to graduation cannot exceed 9 credits.

(Dual-listed with A M D 505). (2-2) Cr. 3. F.

Prereq: A M D 204, A M D 231, one course in natural science; STAT 101, or STAT 226, or STAT 587
Principles of product and materials evaluation and quality assurance. Developing specifications and using standard practices for evaluating materials, product characteristics, performance, and quality.

(0-6) Cr. 3. F.S.

Prereq: A M D 210, A M D 225; Permission of instructor.
Introduction to the computer-aided patternmaking software related to pattern modification, pattern drafting, grading, marker making, and 3-D virtual fitting.

(0-6) Cr. 3. F.S.

Prereq: A M D 210, A M D 278 or concurrent enrollment. Permission of instructor
Analysis and advanced use of computer-aided design software for soft-good fabrication design for various target markets. Development of digital presentation for portfolio integration.

(0-6) Cr. 3. F.S.

Prereq: A M D 206, A M D 225; permission of instructor.
Principles of patternmaking through basic draping techniques. Application of draping techniques to sportswear and formal wear garments. Analysis of fit and design; problem solving and interaction of fabric characteristics with style features.

Cr. 1-3. Repeatable. F.S.SS.


Focus on artisanal textile, apparel, or surface and structural design techniques. Design processes for specialty fabrics and markets. Topics vary by term. Maximum of 6 credits can be applied toward graduation.

Cr. 1-3. F.S.


Focus on artisanal textile, apparel, or surface and structural design techniques. Design processes for specialty fabrics and markets. Topics vary by term. Maximum of 6 credits can be applied toward graduation.

Cr. 1-3.


Focus on artisanal textile, apparel, or surface and structural design techniques. Design processes for specialty fabrics and markets. Topics vary by term. Maximum of 6 credits can be applied toward graduation.

(2-2) Cr. 3. F.S.

Prereq: A M D 321; A M D 325 or concurrent. Permission of instructor
Overview of the use of digital printing in the textile and apparel industry, color matching, repeat print patterns, engineered prints, and creation of apparel prototypes.

(3-0) Cr. 3. F.


Survey of history of dress from ancient times up to the American Civil War; focus on European and North American dress. Emphasis on connection of dress to the social, cultural, environmental, and technological contexts of the Western world.
Meets International Perspectives Requirement.

(3-0) Cr. 3. S.


Survey of major design and technological developments from the 1870s through the present. Emphasis on fashion as a system of design and production, culture of consumption, fashion change, and trends in art, society, and culture. A M D 204 recommended.

(3-0) Cr. 3. S.


Analysis of multiple factors related to dress in selected societies, including technology, cultural identity, aesthetics, social organization, ritual, stability and change. Applications to fair trade and social responsibility.
Meets International Perspectives Requirement.

(3-0) Cr. 3. F.S.

Prereq: A M D 231; A M D 275
Evaluation of key issues facing textile and apparel industries in global markets considering ethical, economic, political, social, and professional implications. Sourcing strategies in a global environment. Corporate and consumer social responsibility and sustainability. ECON 101 or ECON 102 recommended.
Meets International Perspectives Requirement.

(3-0) Cr. 3. S.

Prereq: 3 credits in marketing or A M D 275 or AESHM 287
A customer-centric view of marketing with a focus on the retailer-customer relationship and omni-channel strategies. Analysis and evaluation of integrated retail applications and strategies using digital media, including store formats, e-commerce, catalog, mobile, crowdsourcing, and social media.

(3-2) Cr. 4. F.S.

Prereq: A M D 275; COM S 113; 3 credits from ACCT 284, MATH 104, MATH 105, MATH 140, MATH 150, or equivalent.
Calculations and computer application in the planning and control of merchandise. Emphasis on retail math as it pertains to assortment planning, the six-month buying plan process, and other buying concepts and strategies. Online modules.

(3-0) Cr. 3. F.S.

Prereq: A M D 210; (A M D 245 or AESHM 342); (MKT 340 or AESHM 340)
Principles of visual aspects of brand development and management; emphasis on branding, visual merchandising, design/layout of retail spaces. Includes applications such as visual communication and documentation using Adobe Creative Suite(R), hands-on display projects, and brand case studies.

(3-0) Cr. 3. F.S.

Prereq: A M D 204, A M D 245, A M D, 275, 3 credits from ACCT 284, MATH 104, MATH 105, MATH 140, MATH 150, or equivalent
Explore many facets of fashion forecasting, including trend research, managing inspiration sources and trend ideas, product adoption, degrees of difference, and turning a fashion forecast into a buying plan. Applications of fashion forecasting will be examined, who does it and how it fits into various careers. The course will utilize a hands-on approach with lecture, discussion, and projects.

Cr. 1-3. Repeatable, maximum of 6 credits. F.S.SS.

Prereq: A M D Junior or Senior Classification and Permission of Instructor.
Intensive 2- to 8-week workshop exploration. Topics vary each time offered. Maximum of 6 credits applied to graduation.

(Dual-listed with A M D 504). (2-2) Cr. 3. S.

Prereq: A M D 204, CHEM 163 and CHEM 163L or equivalent
Theories and principles of textile science. Textile product serviceability. Effect of fiber structure on properties and performance. New developments in textiles.

(2-2) Cr. 3. F.

Prereq: A M D 225; A M D 231
Garment development and analysis of fit, performance, quality, cost. Exploration of alternative materials, construction methods, grading; specifications and portfolio development.

(1-4) Cr. 3. S.

Prereq: A M D 206, A M D 321, A M D 325 or concurrent
Exploration of the creative apparel design process and sources of inspiration with emphasis on activist design, wearable art; experimentation of advanced design problem solving, alternative materials, fabric manipulation, and pattern-making techniques.

(2-2) Cr. 3. S.

Prereq: A M D 231; A M D 372
Procedures and experiences related to application and use of process controls: method analysis, work measurement, costing, pricing, and production planning. Resource management, technology applications, and quality assurance. A M D 121 recommended.

(Dual-listed with A M D 558). (Cross-listed with WGS, WGS). (3-0) Cr. 3. Alt. S., offered even-numbered years.


Focus on analyzing the dressed and undressed body of individuals in the queer and trans communities in various cultural contexts with a focus on material culture. Examine concepts related to gender and sexuality and the changing definitions and representations of individuals who identify in the queer and trans communities focusing on appearance, fashion, and the body. Historic and current representations of fashion, styles, and appearances will be analyzed and discussed. Attention to how sexuality and gender intersect with and shape other identities including race, ability, body size, and class. Examine the complex structures, systems, and ideologies that uphold discrimination and unequitable distribution of power and resources as related to the course material. Attention will mostly be given to North American perspectives. We will use material culture to explore how objects related to fashioning the body reveal lived experiences about the owners and consumers.
Meets U.S. Diversity Requirement

(3-0) Cr. 3. F.

Prereq: A M D 165; (AESHM 340 or MKT 340); (STAT 101 or STAT 104 or STAT 226)
Application of concepts and theories from the social sciences to the study of consumer behavior related to dress, textile and apparel products, and retail experiences. Experience in conducting consumer research.

(2-2) Cr. 3. F.S.

Prereq: A M D 376
Evaluation of information needed to make effective retail decisions. Use of technology in analyzing and interpreting retail systems data. Application of concepts related to forecasting, consumer demand, assortment planning, market research, data mining, database interface, pattern recognition, supply-chain/logistics management, retail technology applications.

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair
Independent Study. Maximum of 9 credits of both A M D 290 and A M D 490 can be applied toward graduation.

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair.

Cr. arr. Repeatable. F.S.SS.

Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

Cr. arr. Repeatable. F.S.SS.

Prereq: Prereq: 6 credits in A M D. Permission of the instructor, advisor, and department chair

(Dual-listed with A M D 595). (0-6) Cr. 3. F.

Prereq: A M D 310, A M D 325 and A M D 329. Permission of instructor.
Creation of an apparel line from target market research to prototypes through the use of manual techniques and CAD technologies. The line is to be included in a professional portfolio and pieces submitted to a juried exhibition.

(3-0) Cr. 3. S.

Prereq: A M D 231, A M D 245, A M D 275, A M D 321
Capstone soft-good innovative product development course focusing on product development through design thinking and practice. Applying consumer, aesthetic, and quantitative trend information to develop value-added soft-good products and product lines for diverse target markets. Integrated course with industry partner(s) with development of a prototype and presentation for portfolio integration.

Cr. 1-3. Repeatable. F.S.SS.

Prereq: Senior classification, 15 credits in A M D. Permission of instructor, advisor, and department chair
Research experience in textiles and clothing with application to a selected problem.

Courses primarily for graduate students, open to qualified undergraduates:

(Dual-listed with A M D 404). (2-2) Cr. 3. S.

Prereq: A M D 204, CHEM 163 and CHEM 163L or equivalent
Theories and principles of textile science. Textile product serviceability. Effect of fiber structure on properties and performance. New developments in textiles.

(Dual-listed with A M D 305). (2-2) Cr. 3. F.

Prereq: A M D 204, A M D 231, one course in natural science; STAT 101, or STAT 226, or STAT 587
Principles of product and materials evaluation and quality assurance. Developing specifications and using standard practices for evaluating materials, product characteristics, performance, and quality.

(3-0) Cr. 3. F.

Prereq: Graduate classification or permission of instructor
Overview of scholarship in apparel, merchandising, and design with emphasis on current and future directions. Fundamentals of writing literature reviews. Examination of ethical issues in scholarship and academic life. Introduction to creativity, sustainability, and entrepreneurship.

(3-0) Cr. 3. Alt. F., offered odd-numbered years.

Prereq: Research Methods course. Permission of instructor.
Digital technologies in textile and apparel design. Theories and practices connected to technology in apparel fields. Technologies explored in this class may include digital textile design and printing, 3D body scanning, avatar development for digital fitting or other advanced technologies used in the textile and apparel industries.

Cr. 3. Alt. F., offered even-numbered years.

Prereq: AMD 121 or equivalent, AMD 225 or equivalent, AMD 510 or taking concurrently, permission of instructor
Research, analyze, and apply experimental patternmaking techniques to original garments suitable for entry into a juried competition/exhibitions. Compare, contrast, and organize a framework of research patternmaking principles through content analysis or other appropriate research techniques. Documentation of learning and design process.

Cr. 3. Repeatable. Alt. S., offered even-numbered years.


Focus on artisanal textile, apparel, or surface and structural design techniques. Design processes for specialty fabrics and markets. Topics vary by term.

(3-0) Cr. 3. Alt. S., offered even-numbered years.

Prereq: One course in design elements and principles, psychology, consumer behavior, or marketing
Examination of hedonic nature of consumer experience and its application to experiential design and branding of retail/hospitality establishments. Emphasis on consumer behavior, environmental psychology, and marketing literature.

Cr. 3. Alt. S., offered odd-numbered years.


Using a variety of sources and methods of analysis, students will develop their ability to read and interpret primary and secondary sources and to understand the methodology underpinnings and process of constructing dress history.

(Dual-listed with A M D 458). (3-0) Cr. 3. Alt. S., offered even-numbered years.


Focus on analyzing the dressed and undressed body of individuals in the queer and trans communities in various cultural contexts with a focus on material culture. Examine concepts related to gender and sexuality and the changing definitions and representations of individuals who identify in the queer and trans communities focusing on appearance, fashion, and the body. Historic and current representations of fashion, styles, and appearances will be analyzed and discussed. Attention to how sexuality and gender intersect with and shape other identities including race, ability, body size, and class. Examine the complex structures, systems, and ideologies that uphold discrimination and unequitable distribution of power and resources as related to the course material. Attention will mostly be given to North American perspectives. We will use material culture to explore how objects related to fashioning the body reveal lived experiences about the owners and consumers.
Meets U.S. Diversity Requirement

(3-0) Cr. 3. Alt. S., offered odd-numbered years.

Prereq: 3 credits in research methods; basic knowledge of apparel industry and product development; permission of instructor.
Overview of current sustainability theory, research, and methodology. Emphasis on the evaluation and discussion of current sustainability literature and sustainable practice of apparel, textiles, and related products and services through people, processes, and the environment. Development and presentation of original scholarly and creative design work under various sustainability frameworks.

(3-0) Cr. 3. Alt. F., offered odd-numbered years.

Prereq: A M D 467 or MKT 447; STAT 401
Application of concepts and theories from the social sciences to the study of consumer behavior. Experience in conducting research; manuscript writing.

(3-0) Cr. 3. Alt. S., offered odd-numbered years.

Prereq: A course in merchandising, marketing, or economics
Evaluation of textile and apparel industries in global markets considering ethical, economic, political, social, and professional implications. Sourcing strategies in a global environment. Corporate and consumer social responsibility and sustainability. Experience in conducting research using secondary data.
Meets International Perspectives Requirement.

(3-0) Cr. 3. Alt. S., offered even-numbered years.

Prereq: A M D 376 or equivalent; A M D 275 or equivalent; or permission of instructor
Using the case study method, students apply merchandising theory, principles, and practices to industry scenarios. Emphasis on problem solving, creative thinking, data analysis, and data interpretation involved in business operations. Focus on the development of leadership skills while functioning in small and large groups.

(3-0) Cr. 3. Alt. F., offered even-numbered years.

Prereq: Course in marketing or permission of instructor
Analysis of technology and consumer trends, industry practices, and marketing strategies for e-commerce including big data, data mining, and social media. Evaluation and development of apparel or hospitality company websites. Theory application to the development of multi-channel business strategies.

(3-0) Cr. 3. Alt. S., offered odd-numbered years.

Prereq: STAT 587 or equivalent
Introduction to social network related theories, practices and analyses. Visualize and analyze social structures, formed from social relationships, interactions, communications, and social media activities. Explore methods for social network data collection and data management, including application on big data. Practical guidelines on conducting SNA research in social science contexts, including applying SNA with big data.

Cr. arr. Repeatable.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable. F.S.SS.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable. F.S.SS.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

Cr. arr. Repeatable. F.S.SS.

Prereq: Permission of director of graduate education, advisor, and instructor(s)
Individually designed A M D-related projects that reflect the special interests of the student.

(Dual-listed with A M D 495). (0-6) Cr. 3. F.

Prereq: A M D 310, A M D 325 and A M D 329. Permission of instructor.
Creation of an apparel line from target market research to prototypes through the use of manual techniques and CAD technologies. The line is to be included in a professional portfolio and pieces submitted to a juried exhibition.

Cr. arr. Repeatable.

Prereq: 9 graduate credits in A M D

Courses for graduate students:

Cr. 1-3. Repeatable.

Prereq: 6 graduate credits in A M D. Permission of instructor
Discussion of scholarship and current issues. Topics vary.

(2-4) Cr. 4. Alt. S., offered even-numbered years.Alt. SS., offered even-numbered years.

Prereq: Permission of instructor.
Analysis and application of design theory and creative processes, including strategies for solving aesthetic, functional, and/or technology-focused design problems. Creation and dissemination of design scholarship.

(3-0) Cr. 3. Alt. S., offered odd-numbered years.


Analysis of cultural and social science theories, concepts, frameworks, and epistemologies applicable to fashion, style, and dress research. Emphasis on qualitative research, theoretical interpretation, and theory development. Example theories examined include Black feminist theoryes, critical race theory, feminist queer crip, tribalcrit, symbolic interaction, and semiotics. Collection, analysis, and interpretation of qualitative data.

(3-0) Cr. 3. Alt. F., offered even-numbered years.

Prereq: A M D 275 or equivalent; statistics course recommended.
Review of current merchandising theory, research, and methodology. Emphasis on the evaluation and discussion of current and seminal merchandising literature, understanding research processes, interpretation of findings, assessing implications of research for future directions in merchandising, and the development and presentation of original scholarly work.

Cr. arr. Repeatable.

Prereq: Enrollment in doctoral program, permission of instructor; and approval of D.O.G.E

Cr. arr. Repeatable.


Event Management Courses

Courses primarily for undergraduates:

(3-0) Cr. 3. F.S.


Overview of the event management industries. Techniques and procedures required for designing and implementing successful events.

(1-2) Cr. 2.

Prereq: Sophomore classification; AESHM 111; EVENT 171; by application only
Event Management sophomore students will be paired with a professional mentor in the event industry. Students will meet in the class and individually with their professional mentor throughout the spring semester. Students will be assessed on their experience through reflection, presentation, and mentor evaluation.

(2-2) Cr. 3. F.S.


Applications of skills in Adobe Suite and other software technologies. Introduction to design elements used within the event management industry with a focus on digital publishing of marketing and promotional materials, wayfinding, and other stationery items. Face-to-face lecture and laboratory work.

(3-0) Cr. 3. S.SS.

Prereq: EVENT 171 or HSP M 101 or A M D 131
Event management digital channels and platforms, including display advertising, search advertising, social media, and mobile. Students will be introduced to the most popular event management platforms as well as digital event management topics of visual marketing, digital media planning, and content marketing.

Cr. 1-2. Repeatable, maximum of 4 credits. F.S.SS.

Prereq: Freshman or Sophomore Classification. Permission of instructor, advisor, and department chair.
Independent study on topics of special interest to the student, facilitated by approved faculty member. No more than 9 credits of EVENT 290 and EVENT 490 may be applied towards graduation requirements.

(3-0) Cr. 3. F.S.

Prereq: EVENT 171; Event Management major or minor
Overview of the incentive meeting industry. Focus on incentive meeting planning, destination selection, program development, risk management, cultural aspects of destination, incentive meeting execution, and incentive meeting evaluation.

(3-0) Cr. 3. F.

Prereq: EVENT 171; Event Management major or minor
Organization and management of various types of entertainment venues including clubs, theaters, auditoriums, and arenas.

(3-0) Cr. 3. F.S.

Prereq: EVENT 171; (AESHM 340 or MKT 340)
Overview of sales marketing management in the event industry and highlights of the role of the professional event sales manager in the marketing process. As an event professional, students will identify best sales practices to develop their personal selling style, to build on their strengths, and to create a referral business that delivers results. Principles covered include evaluation of characteristics and skills necessary for success in sales; strategic planning; sales leadership; analyzing customers and markets; designing and developing the sales force; recognize the importance of relationship building; process management; and measurement, analysis, and knowledge management.

(3-0) Cr. 3. F.S.

Prereq: EVENT 171; Sophomore classification
Application of event management principles to conference and meeting planning. Providing a comprehensive introduction to the key planning elements of the global conference, convention and meetings.

(3-0) Cr. 3. F.S.

Prereq: EVENT 171; Event Management major or minor
Overview of wedding event industry. Focus on wedding planning processes and implementation, design, and business planning and development.

(3-0) Cr. 3. Alt. S., offered odd-numbered years.

Prereq: Event Management major/minor only
Introduction to organizing sustainable events. Discussion of the business case for sustainability in the events industry, as well as practical solutions for reducing environmental and social impacts in accordance with the United Nations Sustainable Development Goals (SDG).

(3-0) Cr. 3. F.

Prereq: EVENT 171; Event Management major or minor
Foundation of the principles and practice of event fundraising. Opportunity to apply fundraising concepts and techniques by developing a plan for own, or a nonprofit organization.

(3-0) Cr. 3. F.S.

Prereq: EVENT 171; Event Management major or minor
A comprehensive overview of sports and recreation competitions, events, and facilities. Best practices in sports event management, sports organizations, and franchises across the industry. In depth look at athlete and guest services, game day operations, marketing, sponsorship, and post-competition.

Cr. 1-3. Repeatable, maximum of 6 credits.

Prereq: EVENT Junior or Senior classification; Permission of Instructor
Topics vary each time offered. Maximum of 6 Event 393 credits can be applied to graduation.

(3-0) Cr. 3.

Prereq: EVENT 171; EVENT 371
A comprehensive understanding of the strategies, procedures and nuances of planning and executing multinational and multicultural meetings, expositions, conventions or events held outside of the United States. The international aspects that will be covered include planning, budgeting, logistics, venue selection, risk management, and cross-cultural understanding.
Meets International Perspectives Requirement.

(3-0) Cr. 3. F.S.

Prereq: EVENT 171; EVENT 371; Junior classification
Advanced application of event management - hands-on special event planning experience, an understanding of how events are managed, and confidence in the researching, planning, coordinating, marketing, management, financial management, wayfinding and evaluation of special events.

(3-0) Cr. 3. F.S.

Prereq: EVENT 371; Event Management major
Event management production and design elements, including experience design, stakeholder relations, risk management, fundraising and sponsorship, promotion, developing objectives, and evaluation and assessment.

(0-6) Cr. 3. Repeatable, maximum of 6 credits. F.

Prereq: EVENT 371; EVENT 485; Event Management major
Advanced application event management. Provide leadership and direction for production of an event including vendor and stakeholder relations, budget management, publicity, advertising, choreography, staging, lighting, and food. Maximum of 6 credits may be applied toward graduation. Maximum of 6 credits can be applied toward graduation

Cr. arr. Repeatable.

Prereq: Sections B-D: Program approval; Section H: Full membership in Honors Program
Independent study.

Cr. arr. Repeatable.

Prereq: Program approval
Independent study.

Cr. arr. Repeatable.

Prereq: Program approval.
Independent study.

Cr. arr. Repeatable.

Prereq: Sections B-D: Program approval; Section H: Full membership in Honors Program
Independent study.

Courses primarily for graduate students, open to qualified undergraduates:

(3-0) Cr. 3. F.

Prereq: permission of instructor
Event leaders must understand how to apply the most appropriate tools and methods to accomplish the event's business objectives. Exploration of the knowledge and skills necessary to address the rapidly growing demand for a systematic approach to event business research and its application to strategic decision making. Examination of case studies, primary and secondary sources of information, as well as research design, measurement, sampling, data collection, processing, analysis, and interpretation.

(3-0) Cr. 3. S.

Prereq: permission of instructor
Advanced meeting and event planning topics including event strategy, event risk and security management, event financial management, event design, event project management, and event tourism strategy.

(3-0) Cr. 3. F.

Prereq: permission of instructor
Project-based course that includes analyzing relevant literature in social media and developing, implementing, and assessing an integrated social media marketing strategy in the event planning business marketing plan. Perspective on digital/social/mobile marketing to appreciate its true value to consumers, to managers, and to other corporate stakeholders.

(3-0) Cr. 3. Alt. S., offered even-numbered years.

Prereq: permission of instructor
Examination of the critical area of sustainability and the reasons why event businesses must prioritize it if they are to succeed. Many people mistakenly believe that sustainability is synonymous with ‘green’ and is solely concerned with the environment. This is incorrect, as true business sustainability considers both societal and economic factors, as it encompasses both the impact on societal stakeholders (consumers and employees) and the profit required to sustain a business. Examine how contemporary human societies can adapt to global change and build healthier systems.

Cr. 3. F.S.

Prereq: Graduate level standing; permission of instructor
Topics in event management.

(3-0) Cr. 3.

Prereq: Graduate level standing
Creative component as arranged with instructor.

Courses for graduate students:

(3-0) Cr. 3. SS.

Prereq: STAT 401 or a graduate level course in statistics or by permission of instructor
Analysis and application of theories and research methodologies in event management and is designed to strengthen students’ analytical and critical perspectives to evaluate event management research. Multidisciplinary approach to the areas of sports events, festivals and fairs, conventions and tradeshows, mega events, and event tourism.

Hospitality Management Courses

Courses primarily for undergraduates:

(3-0) Cr. 3. F.S.


Introduction to the foodservice, lodging, and tourism components of the hospitality industry. Background information, current issues, and future challenges in various segments of the industry.

(1-0) Cr. 1. F.S.


Introduction to safety and sanitation principles in foodservice operations. Characteristics of food, supplies, and equipment as related to quality, sanitation, and safety are discussed. Application of sanitation principles in restaurants are covered as well. Students must pass a National Sanitation Certification Examination to receive credit. Offered on a satisfactory-fail basis only.

(3-0) Cr. 3. F.


An overview of the casino gaming industry. Emphasis will be placed on examination of the history and development of gaming, casino operations, casino games, marketing of the core gaming products, and social and economic impacts of the gaming industry.

(3-0) Cr. 3. S.


Introduction to food service operations within the hospitality and event industry. Management concepts, distinct features, sustainability, current issues, and trends.

(3-0) Cr. 3. F.S.


Introduction to Uniform Systems of Accounts for hospitality industry, profitability, income statements, budgeting, managing cash, accounts receivable and payable, costs control, pricing, and evaluation related to restaurant, lodging, and club industry. Preparation for a hospitality accounting certification exam.

(3-0) Cr. 3. F.S.


Sanitation and safety principles in hospitality operations. Issues impacting consumers and operators.

(3-0) Cr. 3. F.


Survey course provides a comprehensive overview of the history, current issues, and future trends of the senior living industry. Basics about major aspects of senior living management.

(3-0) Cr. 3. F.S.


Overview of the global tourism industry: hospitality and related services, destination/ attractions, tourist behaviors, and destination marketing. Introduction to destination mix, socio-economic and cultural impacts of tourism, destination organizations, tourist motivations, destination image, marketing, promotions, tourism distribution system, and the future of tourism.
Meets International Perspectives Requirement.

(3-0) Cr. 3. F.S.

Prereq: Credit or concurrent enrollment in HSP M 133
Advanced knowledge, preparation, and service of non-alcoholic beverages applied for café operations.

(3-0) Cr. 3. S.

Prereq: HSP M 101
Organization and management of private clubs including city, country, and other recreational and social clubs. Field trip may be required.

Cr. 1-2. Repeatable, maximum of 4 credits. F.S.SS.

Prereq: Freshman or Sophomore classification. Permission of instructor, advisor, and department chair.
Independent study on topics of special interest to the student, facilitated by approved faculty member. Maximum of 9 credits combined of HSP M 290 and HSP M 490 can be applied to graduation.

(3-0) Cr. 3. F.


An overview of the revenue management in the lodging and food service industry will be provided. Emphasis will be placed on the application of analytical and forecasting techniques to formulate and implement pricing strategies in responses to daily operation complexities.

(3-0) Cr. 3. S.


Laws relating to ownership and operation of hospitality organizations. The duties and rights of both hospitality business operators and customers. Legal implications of various managerial decisions.

(3-0) Cr. 3. S.

Prereq: HSP M 101 or permission of instructor
Examination of current issues in the attractions and amusement park industry. Emphasis will be placed on development and design along with the functional departments of modern amusement parks and themed attractions.

(3-0) Cr. 3. F.

Prereq: (Credit or concurrent enrollment in HSP M 380 and HSP M 380L); 3 credits MATH; HSP M 230
Introduction to revenue and cost systems in the hospitality industry. Application of principles related to procurement, production, and inventory controls.

(3-0) Cr. 3. F.

Prereq: Credit or concurrent enrollment in HSP M 101
Introduction to functional department activities and current issues of lodging organizations with emphasis on front office operations and guest services including reservation activities, forecasting, and auditing exercises.

(3-0) Cr. 3. F.

Prereq: HSP M 248
Overview of supply and demand, product/service development, consumption, and financials of the senior living industry from a management perspective.

(3-0) Cr. 3. F.S.

Prereq: HSP M 133 or 2 cr MICRO; FS HN 111 or FS HN 214; FS HN 115 or FS HN 215; at least junior classification; enrollment in HSP M 380L
Principles of and procedures used in food production management including menu planning, costing, work methods, food production systems, quality control, and service.

(1-6) Cr. 3. F.S.

Prereq: HSP M 133 or 2 cr MICRO; FS HN 111 or FS HN 214; FS HN 115 or FS HN 215; at least junior classification; enrollment in HSP M 380
Application of food production and service management principles and procedures in the program's foodservice operation. Filed trip.

(2-0) Cr. 2. F.S.

Prereq: Must be at least 21 years old
Introduction to history and methods of production for a variety of wines and spirits. Beverage tasting and sensory analysis; product knowledge; service techniques; sales; and alcohol service related to the hospitality industry. Field trip.

(1-2) Cr. 2. F.S.

Prereq: Must be at least 21 years old.
The application of the management principles and procedures related to the sale and service of alcohol, specialty beverages, and cocktails served in the beverage and hospitality industry. Beverage tasting and sensory analysis of products commonly served in the beverage industry. Field trip.

(2-0) Cr. 1. F.S.

Prereq: Must be at least 21 years old
Introduction to history and methods of production for a variety of beer, cider, perry, mead, sake and other brewed alcoholic beverages. Beverage tasting and sensory analysis; product knowledge; and service techniques related to the beverage and hospitality industry. Field trip. 8-week course.

(3-0) Cr. 3. F.

Prereq: Credit or concurrent enrollment in HSP M 380 and HSP M 380L
Principles and techniques related to basic management, leadership, and human resource management of foodservices in health care and other on-site foodservice settings. Food safety and sanitation for on-site foodservice operations. Credit for either HSP M 391 or AESHM 287 and AESHM 438 may count toward graduation. Not accepted for credit toward a major in Hospitality Management.

(3-0) Cr. 3. S.

Prereq: HSP M 391
Introduction to cost control in foodservice operations: procedures for controlling food and labor variable costs. Application of principles related to food product selection, specification, purchase, and storage in health care and other onsite operations. Interpretation and application of financial records. Credit for either HSP M 392 or HSP M 233 and HSP M 333 may count toward graduation. Not accepted for credit toward a major in Hospitality Management.

Cr. 1-3. Repeatable, maximum of 6 credits. F.S.SS.

Prereq: HSP M major; Junior or Senior Classification; Permission of Instructor
Intensive 2 to 8 week workshop exploration. Topics vary each time offered. Maximum of 6 credits of HSPM 393 can be applied toward graduation.

(3-0) Cr. 3.

Prereq: HSP M 320
Examine current issues within fairs and festivals. Emphasis placed on the evolution of exhibitions to modern day fairs and festivals, along with the processes necessary for operating fairs and festivals.

(3-0) Cr. 3. S.

Prereq: ACCT 284; ECON 101; HSP M 333; credit or concurrent enrollment in STAT 101
Fundamental concepts and issues in hospitality finance and investment. Application of financial statement analysis, accounting ratio analysis, and financial instruments in management decision-making.

(3-0) Cr. 3. F.

Prereq: HSP M 101
Introduction to hospitality technology. Emphasis will be placed on basic computer software and hardware components, property managements, point-of-sales systems; customer relationship management, selecting and purchasing computer systems, electronic distribution systems, and communication networks.

(3-0) Cr. 3. F.

Prereq: AESHM 238
Emphasis on development of management personnel in hospitality organizations. Case studies.

(3-0) Cr. 3. S.

Prereq: HSP M 352
Development of business plan and evaluation of business performance in a simulated environment. Operational decision making practices by applying concepts of management, operations, marketing, and finance for a computer-mediated environment.

(3-0) Cr. 3. S.

Prereq: AESHM 238 and AESHM 340; credit or concurrent enrollment in HSP M 433
Introduction to strategic management principles and practices with an application of human resources, operations, marketing, and financial management concepts. Case studies.

Cr. 3. Repeatable. F.S.SS.

Prereq: AESHM 270, AESHM 211, 9 credits in HSP M, and minimum 2.0 GPA; permission by application; junior or senior classification; employer/experience should be different than employer/experience used for AESHM 170 and AESHM 270
Supervised work experience with a cooperating firm or organization, documentation of experience, and completion of an internship project. Coursework includes weekly self-reflection and topics related to current issues and career advancement. Employer/experience should be different than employer/experience used for AESHM 170 and AESHM 270. No more than 12 credits from AESHM 170, AESHM 270, and HSP M 470 may be applied toward graduation.

(Dual-listed with HSP M 587). (2-3) Cr. 3. F.

Prereq: HSP M 380, HSP M 380L, and HSP M 133, or ServSafe(r) Certification
Exploration of the historical and cultural development of the world food table. Creative experiences with U.S. regional and international foods. Application of management and financial principles in food preparation and service in fine dining settings.
Meets International Perspectives Requirement.

(Cross-listed with AN S, FS HN, VDPAM). (1-0) Cr. 1. S.

Prereq: Credit or concurrent enrollment in (FS HN 101 or FS HN 272 or HSP M 233); FS HN 403; (FS HN 419 or FS HN 420)
Capstone seminar for the food safety minor. Case discussions and independent projects about safety issues in the food system from a multidisciplinary perspective.

Cr. arr. Repeatable.

Prereq: Sections B-E: Program approval; Section H: Full membership in Honors Program

Cr. arr. Repeatable.

Prereq: Sections B-E: Program approval
Independent Study in Hospitality Management.

Cr. arr. Repeatable.

Prereq: Sections B-E: Program approval; Section H: Full membership in Honors Program

Cr. arr. Repeatable.

Prereq: Sections B-E: Program approval; Section H: Full membership in Honors Program

Cr. arr. Repeatable.

Prereq: Sections B-E: Program approval; Section H: Full membership in Honors Program

Courses primarily for graduate students, open to qualified undergraduates:

(0-1) Cr. 1-3. Repeatable. F.SS.


Focus on teaching and research scholarship involving the hospitality industry.

(0-1) Cr. 1. Repeatable. S.


Focus on current research in hospitality industry. Discuss research designs and methods commonly used in hospitality management research; Introduce research proposal development procedures.

(3-0) Cr. 3. Alt. S., offered odd-numbered years.


Concepts of financial management applied to strategic decision making.

(3-0) Cr. 3. Alt. F., offered odd-numbered years.

Prereq: AESHM 238
Theories of human resources management. Practices and principles related to development of management personnel.

(3-0) Cr. 3. Alt. F., offered even-numbered years.

Prereq: AESHM 340
Application of marketing principles in developing effective marketing strategies for hospitality, apparel, and retail organizations. Evaluation of multi-dimensional marketing functions in hospitality organizations.

(3-0) Cr. 3. Alt. S., offered even-numbered years.

Prereq: Courses in MKT, FIN, MGMT, and HSP M. Permission of instructor
Strategic management process as a planning and decision-making framework; integration of human resources, operations, marketing, and financial management concepts.

Cr. 3. Alt. S., offered even-numbered years.

Prereq: HSP M 260 or equivalent
Tourism theories and research. Overview of tourism industry, tourism theories, methods, and current issues in destination marketing and management and travel behavior. Evaluation of tourism and destination research.

(Dual-listed with HSP M 487). (2-3) Cr. 3. F.

Prereq: HSP M 380, HSP M 380L, and HSP M 133, or ServSafe(r) Certification
Exploration of the historical and cultural development of the world food table. Creative experiences with U.S. regional and international foods. Application of management and financial principles in food preparation and service in fine dining settings.
Meets International Perspectives Requirement.

Cr. arr. Repeatable, maximum of 3 credits.

Prereq: 9 credits in HSP M at 400 level or above; application process
Topics in hospitality management.

Cr. arr. Repeatable, maximum of 3 credits.

Prereq: 9 credits in HSP M at 400 level or above; application process.

Cr. arr. Repeatable, maximum of 3 credits. F.S.SS.

Prereq: 9 credits in HSP M at 400 level or above; application process
Special topics in tourism.

Cr. arr. Repeatable, maximum of 3 credits.

Prereq: 9 credits in HSP M at 400 level or above; application process.

Cr. arr. Repeatable, maximum of 3 credits.

Prereq: 9 credits in HSP M at 400 level or above; application process.

Cr. arr. Repeatable, maximum of 3 credits.

Prereq: 9 credits in HSP M at 400 level or above; application process.

Cr. arr. Repeatable, maximum of 6 credits. F.S.SS.

Prereq: 9 credits in HSP M or EVENT at 500 level or above; application process
Special Topics in Event Management. Only 6 credits of HSP M 590G can be applied toward graduation.

Cr. arr.


Creative component as arranged with instructor.

Courses for graduate students:

(2-0) Cr. 2. S.SS.

Prereq: Enrollment in PhD program
Development of professional written communication with emphasis on abstracts, proposals, and manuscripts.

Cr. arr. Repeatable, maximum of 4 credits. F.S.SS.

Prereq: Permission of instructor; enrollment in PhD program
Advanced administrative problems; case studies in foodservice and lodging organizations.

(3-0) Cr. 3. Alt. F., offered irregularly.Alt. SS., offered irregularly.

Prereq: HSP M 433; Enrollment in PhD program
Theories and research in financial management with emphasis on financial performance and financing decisions.

(3-0) Cr. 3. Alt. F., offered irregularly.Alt. SS., offered irregularly.

Prereq: HSP M 538; Enrollment in PhD program
Research in human resources management with an emphasis on organization or unit administration.

(3-0) Cr. 3. Alt. F., offered irregularly.Alt. SS., offered irregularly.

Prereq: HSP M 540; STAT 401. Enrollment in PhD program
Conceptual and theoretical development of marketing strategies. Analytical and critical review of marketing research and industry practices.

(3-0) Cr. 3. Alt. S., offered irregularly.Alt. SS., offered irregularly.

Prereq: Enrollment in PhD program
Analysis and applications of concepts and theories of operations research for lodging operations.

(3-0) Cr. 3. Alt. S., offered odd-numbered years.

Prereq: Enrollment in PhD program
Advanced graduate course on tourism and destination theories and research. Analysis and application of theories, research findings, and research methods in tourism and destination management.

(3-0) Cr. 3. Alt. S., offered even-numbered years.

Prereq: Enrollment in PhD program
Analysis and application of theories, research, and research methods in foodservice operations.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in hospitality management.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in hospitality management.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in hospitality management.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in hospitality management.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in hospitality management.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in hospitality management.

Cr. arr. Repeatable, maximum of 2 times. F.S.SS.

Prereq: Enrollment in PhD program, application process
Advanced study of current topics in event management and hospitality management.

Cr. arr. Repeatable. F.S.SS.

Prereq: Enrollment in PhD program
Research.